Invest time in pre-work

Investing in stocks: The basics Investing in stocks means buying shares of ownership in a public company. Those small shares are known as the company’s stock, and…

Does it Cost More to Be Inclusive?

To be nimble, companies are including different people in their strategy than in the past. At a time when companies are hiring more millennial employees, there is…

How small businesses can truly be nimble

Difficult differentiator The nimbleness of small businesses should be a valuable differentiator. This is one of their competitive advantages over large businesses. Let’s face it, large companies…

Think long term

In the face of constant change, planning horizons are shorter than they used to be. However, only thinking quarter to quarter is a trap that may rob…

Make fact-based decisions

Strategy is a garbage in, garbage out exercise. Executives often complain about a lack of good data, but we consistently find information that is useful in the…

Focus on systematic growth

Companies that have a clear organic growth agenda outperform competition and have much higher chances to survive in the long term.Above-market growth can be realized by optimizing…

Define your targets

What is a target market? A target market is a specific group of consumers within an available market that you want to reach with your marketing campaigns….

Define competitive advantage

Competitive advantage is a feature that gives a company an edge over its rivals. It is something that helps it compete more effectively. A competitive advantage could…

Develop a true vision

1. Work Out What’s Important to You First you need to understand what’s important to you. I suggest that you do this by completing a values exercise….